It has been debated by many that branding has no importance in b2b marketing because b2b companies focus on making…

Fully understanding the meaning of customer engagement and its application in the Customer Service Area is one of the main…

What is the worst part of waiting? Knowing that what you came for will take 5 minutes but you end…

No longer is the term CSR, ‘Corporate Social Responsibility’, a peculiar term amongst businesses. Corporate social responsibility is about the…

Have you ever noticed the swapping content on these vibrant displays on streets, retail stores, healthcare, or banks..? This is…

  Managing and organizing the waiting lines have become a challenge for today’s managers. The managers must mind the challenge…

  Be realistic! In the real world, customer flow and long queues exist. A service environment has to deal with…

Malaysia is one of the most organized countries when it comes to customer flow management. Service-oriented organizations in Malaysia such…